This isn’t a story about great time travel movies. It’s a wake up call “to the future” for marketers and business professionals who are looking for a path to increased revenue, higher conversion rates, and enhanced sales/marketing alignment:
Don’t mess around in the marketing past because it can ruin your business future.
Marketing and sales are evolving disciplines that your business needs to stay on top of in order to stay relevant and competitive. But many B2B businesses have become reliant on old tools and practices that don’t work in today’s environment.