top line
BLOG PHOTO 

Content Marketing Blog

Current Articles | RSS Feed RSS Feed

Is Your Content Self-Destructing Like Snapchat?

  
  
  
  
  

SnapchatThe latest hot mobile app, Snapchat, has everyone talking about the lifespan of content. Snapchat, often described as the next Instagram, allows users to send photos, video, drawings and texts to friends, but they disappear in under 10 seconds. 

The Stanford students who launched Snapchat believe that fleeting messages have an allure.  With 60 million Snaps shared everyday, many obviously agree.  Snapchat Founder and CEO Evan Spiegal has stated that his primary users, 13-25 year olds, have a fear of lasting ramifications of online communication, which has “taken the fun out of communicating.”

Disappearing Content

There have also been lots of warnings about the potential dangers of Snapchat when it comes to sharing private or personal pictures and messages, particularly among minors.

Thankfully, Sprout Content clients are marketers that understand the brand-building power of engaging content that lasts more than three seconds, and want to put the fun back into business conversations. Creating a lasting connection between companies and their audience is not only alluring, but also profitable.

Is your content as fleeting as a Snap?  What do you think about this much-talked about new social media app?

 

 

blog search button

Latest Posts

Subscribe via E-mail

Your email:

Crave More Content?

Let's Connect

Posts by Category

Blog Awards

ShareBloc Content Marketing Contest

Blog Syndication

ContentMarketingBlog
Services
• Content Planning
• Content Creation
• Content Monitoring
• Websites & SEO
• Inbound Marketing
  Content Development
• Blog Content
• Social Media Content
• Landing Pages
• Websites Content
• Custom Articles
  Social Media
• Facebook
• LinkedIn
• Twitter
• Pinterest
• Blog
  Contact
SPROUT Content
3 W. Garden St., Suite 517
Pensacola, FL 32502
info@sproutcontent.com
850-607-6981
Home | About | Services | Process | Results | Blog Copyright © 2012 Sprout Content - All rights reserved